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HearAtLast
Holdings, Inc. (Pink Sheets: HRAL)
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Dear Reader,
It's never been a secret that companies rush to get in front of the
revenue train, searching for a constituency of consumers to whom they hope
to sell their wares. The tales are many in the market, from Y2K fixes to
goofy dot-com pipe dreams. But never has their been so predictable a mass
of humanity with an undeniable need as the aging Baby Boomers.
It has been said that two things in life are certain; death and taxes.
And in between these two pillars there is health care. Consider now the
fruit of the most reproductive (literally) period in American history and
their entry into their Golden Years and one can see why health care is
a hot issue as are the companies that will service this massive group with
stents, hearing aides, heart treatments and better drugs. Capitalists know
that dollars drive discovery and with the horde of Baby Boomers getting
up in years and blood pressure, now is indeed the time for health and medical
innovation.
Some call this rambling horde of Baby Boomers the 81 Million Person
Gorilla. During the Baby Boomer years, approximately 76 million American
were born. Today, this represents 28 percent of the American
population. And they are getting older.
The "Spare Parts" Category:
The battle for the baby boomers and more specifically, their health
care dollars, has been underway for some time. But as more and more of
the famous generation hit their later years, innovation and technology
are striving to capitalize on this literally booming market sector.
It is for this reason that pundits like Jim Cramer expound profusely about
‘spare part’ stories; companies who make so-called replacement cards for
aging humans like hearing aides and optical enhancements.
One such 'spare parts' story is HearAtLast Holdings, Inc. (Pink Sheets:HRAL),
which operates through its wholly-owned subsidiary HearAtLast Inc., a chain
of hearing stores specializing in the sale of digital hearing aids and
testing services. The company develops, owns, and operates hearing aid
clinics co-located within select Wal-Mart stores throughout Canada and
is now expanding into the USA.
See Breaking NEWS and
a brief overview of HRAL below
And watch for a full profile on HearAtLast in the
coming days
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About For SAMPLE TEXT |
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Press Release Source:
HearAtLast Holdings, Inc.
Thursday January
31, 7:30 am ET
HearAtLast Enters U.S. Market With
Grand Opening of Hearing Clinic in The Villages, Florida
TORONTO, Jan. 31 /PRNewswire-FirstCall/
-- (Pink Sheets: HRAL - News)-
HearAtLast Holdings, Inc. is pleased to announce that on January 21, 2008,
the Company opened its' first clinic located in The Villages, Florida,
America's largest private city with over 70,000 residents, most of which
are over the age of 55.
Matthew Sacco, CEO of
HearAtLast, Leon Hirsch, Chairman of Vivatone, and audiologist Dr. Al Turri
were on hand for the ribbon cutting ceremony launching the first U.S. HearAtLast
location, a product of a joint venture between HearAtLast and Vivatone
Hearing Systems LLC, a manufacturer of digital hearing aids.
Vivatone is the creation
of Leon C. Hirsch, Founder and CEO of United States Surgical Corporation,
and Dr. Nathan Bauman, a former professor of Audiology at Yale University.
The company was formed to market Dr. Bauman's revolutionary invention that
pioneered open ear technology, making Vivatone an industry leader offering
hearing-aids that eliminate the uncomfortable, "echo- chamber effect,"
previously plagued hearing devices. Mr. Hirsch, who was the Founder, Chairman,
and Chief Executive Officer of United States Surgical Corporation (sales
exceeding $1 Billion in 1997 when the company was sold) prior to becoming
the Chairman and CEO of Vivatone Hearing Systems, is also on the board
of Jarvik Heart, Inc.
Dr. Al Turri has been
appointed managing director of the HearAtLast location in The Villages.
Dr. Turri is a renowned audiologist with a solid background in retail management
with a Doctorate in Audiology from the Pennsylvania College of Optometry
and Audiology, and a Masters degree from the University of South Florida.
"This is a major venture
for the two companies" said HearAtLast CEO Matthew Sacco. "We would like
to make the location here our flagship store, and use it as a pilot for
our future joint ventures with Vivatone," added Sacco.
"We at Vivatone are delighted
with our new partnership and look forward to working with HearAtLast as
they expand the retail chain and presence in the United States," said Leon
Hirsch, Vivatone's founder and chairman. "We share the same philosophical
goals and vision. We want to bring better hearing care to the most people
at affordable prices," Hirsch said of the new venture.
Prior to the launch of
this new clinic in The Villages, Florida, HearAtLast Stores have operated
exclusively within select Wal-Mart Stores and Sam's Clubs throughout Canada.
The Company has almost doubled its locations expanding from 8 to 15 outlets
between October and December of 2007. HearAtLast also reported record sales
for the month of December 2007 and expects this trend to continue in January.
With the addition of
the newest location in The Villages, Florida, HearAtLast currently operates
16 hearing clinics in Canada and the United States.
HearAtLast Clinics may be found in the following locations:
Wal-Mart
Store #5742 Wal-Mart Store
#3016 Wal-Mart Store #3031
150
McEwan Dr.E.
881 St Clair St.
165 North Queen
Bolton
On., L7E-2Y3 Extension
St. Etobicoke On.,
Chatham On., N7M-5J7 M9C-1A7
Wal-Mart
Store #3050 Wal-Mart Store
#3131 Wal-Mart Store #3082
1280
Fanshawe Park Rd. W. 2210 Bank St.
1444 Quinn Dr.
London
On., N6G-1B5 Ottawa On.,
K1V-1J5 Sarnia On., N7T-7H4
Wal-Mart
Store #3159 Wal-Mart Store
#3114 Wal-Mart Store #3195
1900
Eglington Ave. E 3120 Dougall Ave.
1070 Major Mackenzie
Scarborough
Ont., M1L-2L9 Windsor On., N9E-1S7
Dr.
Richmond Hill On,
L4S 1P3
Wal-Mart
Store #3053 Wal-Mart Store
#3029 Wal-Mart Store #3027
5000
Highway #7 Unit 9717-21st Avenue
N.W. 18521 Stony Plain
Y006A
Edmonton, AB T6N 1J5 Rd. NW
Markham
On, L3R 4M9
Edmonton, AB T5S 2V9
Wal-Mart
Store #1078 Wal-Mart Store
#3065 Sam's Club
3195,
3055 26th Ave N 3900 Innes Road
255 Silver Linden
Lethbridge,
Alberta T1HSP4 Orleans, Ontario K1C
Drive
1T1
Richmond Hill,
Ontario
HearAtLast
975
Del Mar Drive
The
Villages, FL 32159
About HearAtLast
HearAtLast Holdings,
Inc. is a Nevada corporation that owns and operates its wholly-owned subsidiary
HearAtLast Inc., a chain of hearing stores specializing in the sale of
digital hearing aids and testing services. The company develops, owns,
and operates hearing aid clinics co-located within select Wal-Mart stores
throughout Canada. HearAtLast facilities sell a selection of high quality
brand name hearing aids and also offer complimentary screening tests, clinical
hearing tests, instant custom MP3 headphones and custom hearing protection.
The Company's mission is to consolidate the highly fragmented hearing services
industry while providing unparalleled service to the estimated 30+ million
hearing impaired individuals throughout North America. After a prescription
is approved, the independent on-site audiologists and hearing aid practitioners
at HearAtLast utilize a refined process to dispense a hearing aid in about
an hour.
For more information
please visit www.hearatlast.com.
Safe Harbor
Statements about the
Company's future expectations and all other statements in this press release
other than historical facts, are "forward- looking statements" within the
meaning of Section 27A of the Securities Act of 1933, Section 21E of the
Securities Exchange Act of 1934, and as that term is defined in the Private
Securities Litigation Reform Act of 1995. The Company intends that such
forward-looking statements be subject to the safe harbors created thereby.
The above information
contains information relating to the Company that is based on the beliefs
of the Company and/or its management as well as assumptions made by and
information currently available to the Company or its management. When
used in this document, the words "anticipate," "estimate," "expect," "intend,"
"plans," "projects," and similar expressions, as they relate to the Company
or its management, are intended to identify forward- looking statements.
Such statements reflect the current view of the Company regarding future
events and are subject to certain risks, uncertainties and assumptions,
including the risks and uncertainties noted. Should one or more of these
risks or uncertainties materialize, or should underlying assumptions prove
to be incorrect, actual results may vary materially from those described
herein as anticipated, believed, estimated, expected, intended or projected.
In each instance, forward-looking information should be considered in light
of the accompanying meaningful cautionary statements herein. Factors that
could cause results to differ include, but are not limited to, successful
performance of internal plans, the impact of competitive services and pricing
and general economic risks and uncertainties.
Investor
Relations:
Stephen
Taylor
Taylor
Capitol, Inc.
Email: STEPHTAYL9@AOL.COM
Office:
973-351-3868
Source: HearAtLast
Holdings, Inc.
<<<Spacer>>>
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About HearAtLast Holdings, Inc. |
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HearAtLast Holdings, Inc. is a Nevada corporation that owns and operates its wholly-owned subsidiary
HearAtLast Inc., a chain of hearing stores specializing in the sale of
digital hearing aids and testing services. The company develops, owns,
and operates hearing aid clinics co-located within select Wal-Mart stores
throughout Canada. HearAtLast facilities sell a selection of high quality
brand name hearing aids and also offer complimentary screening tests, clinical
hearing tests, instant custom MP3 headphones and custom hearing protection.
The Company’s mission is to consolidate the highly fragmented hearing services
industry while providing unparalleled service to the estimated 30+ million
hearing impaired individuals throughout North America. After a prescription
is approved, the independent on-site audiologists and hearing aid practitioners
at HearAtLast utilize a refined process to dispense a hearing aid in about
an hour.
 HearAtLast offers
a bold and fresh new approach to hearing tests and the dispensing of the
“Next Generation of Hearing Instruments.” HearAtLast offers state-of-the-art
hearing solutions using the latest in clinical testing equipment to pinpoint
hearing loss. It offers a wide variety of brand name high quality digital
hearing aids including open fit and PAC (Post Auricular Canal) units at
extremely competitive prices. Upon completion of a clinical assessment
and approval from a third party signing authority or administrator, its
licensed professional staff of audiologists are able to dispense hearing
aids in “about an hour.”
HearAtLast is conveniently located in Wal-Mart stores throughout
Canada
and is rapidly expanding to various additional Wal-Mart locations.
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Other Recent News From HereAtLast |
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Press
Release Source: HearAtLast Holdings, Inc.
Friday
January 4, 5:02 pm ET
HearAtLast
Holdings, Inc. Provides Shareholder Update
TORONTO--(BUSINESS
WIRE)--HearAtLast Holdings, Inc. (Pinksheets: HRAL - News) President Robert Oswald provides a shareholder update.
We
were quite busy in both November and December as we opened 5 new locations
across Canada, including the expansion of our chain into the province of
Alberta. We were fortunate to have our Official Spokesperson for Canada,
Mr. Walter Gretzky to appear at many of the grand opening events for our
new locations. I was very pleased with the warm reception we both received
from the media and the public at these events.
HearAtLast
clinics posted record sales for the month of November and December in 2007.
Gross sales in November were US $159,290 and our gross sales in December
totaled US $203,446, our biggest month ever. It is important to note that
these are gross sales figures and they do not include deductions for returns
or other applicable allowances.
We
also announced that on November 2, 2007 we secured private placement financing
totaling US $1,000,000. This funding was an initial round of private equity
financing (commonly referred to as a "PIPE" transaction) we received since
HearAtLast shares began trading publicly. We obtained these investment
funds from accredited investors in the aggregate sum of US $1,000,000 for
the purchase of 666,667 shares of our company’s restricted common stock,
which represents a purchase price of US $1.50 per share. The private equity
investors have agreed to a contractual two year "lock-up" on re-sale of
the shares in the public market, terms which we feel are very favorable
to our company and our current shareholders.
We
are pleased to point out that the PIPE funding terms we negotiated were
simple stock purchase agreements with no convertible features, warrants,
stock options or any type of preferred securitization. All common stock
that was sold in these two transactions will bear a two year restriction
and holders of these securities are restricted from selling their stock
pursuant to rule 144 prior to the two year anniversary of the stock purchase
date. The Company is not subject to any "death spiral" or dilutive terms
in these straight-forward restricted stock purchase agreements. We are
currently working to obtain additional financing so that we can continue
meet our capital requirements for expansion. We intend to obtain this financing
in the same manner with similar terms to provide maximum shareholder value.
As
I previously mentioned in my October press release, our current per-store
sales levels are well above the industry average and were accomplished
with a new brand that has only recently been advertised. We expect that
monthly unit sales will continue to increase as our brand recognition grows
and Wal-Mart shoppers become more familiar with our concept.
In
November we began our public relations and marketing campaign to create
an awareness of our HearAtLast Hearing Store brand and inform the general
public with regard to general hearing health and the importance of hearing
protection. Mr. Gretzky and I were featured on several TV networks and
radio stations promoting HearAtLast clinics and the many brand name products
that we currently sell. In addition to our November radio and TV appearances,
we launched a direct mail campaign targeting the geographic locations of
our new store openings. The mailer invites consumers to visit our clinics
for a complimentary hearing test as well as providing them with general
information about new store locations and product offerings.
On
November 5, 2007 we announced our plans to enter the United States market
in mid-January 2008. HearAtLast is currently scheduled to open its first
free-standing clinic in the Villages, Florida this month. The Villages
is the nation’s largest gated community for seniors with a population of
over 70,000 people that are age 55 or older. We expect to pursue many additional
locations in the U.S. market as the response to our television campaign
on CNBC’s business channels produced many promising leads.
HearAtLast
currently operates within 14 Canadian Wal-Mart locations. We also recently
announced the opening of our new clinic in the Sam’s Club located at 255
Silver Linden Drive in Richmond Hill, Ontario. The HearAtLast clinic model
utilized in Sam’s Club is a specially designed, modular building, constructed
to provide maximum portability. Although we previously announced our intention
to open our first Sam’s Club location in Vaughan, Ontario, the subsequent
opportunity to open the Richmond Hill location proved to be a preferable
option.
Much
of the early successes that we’ve had have been due to our quality products,
excellent customer service, and our strong relationship with Wal-Mart Canada.
The fact that our clinics are often located in high-traffic areas in many
of the new Wal-Mart stores in Canada has been exceptionally beneficial
for us. We are confident our unique concept and strategic locations will
provide us the opportunity to achieve many of our goals, one of which includes
exceeding the standard sales averages in the hearing heath industry. We
look forward to a prosperous and exciting 2008 and want to thank all of
our shareholders for their continued support and confidence in our company.
HearAtLast
Stores are currently located in the following Wal-Mart locations:
Wal-Mart
Store # 5742
150
McEwan Dr.E.
Bolton
On., L7E-2Y3
Wal-Mart
Store # 3016
881
St Clair St. Extension
Chatham
On., N7M-5J7
Wal-Mart
Store # 3031
165
North Queen St.
Etobicoke
On., M9C-1A7
Wal-Mart
Store # 3050
1280
Fanshawe Park Rd. W.
London
On., N6G-1B5
Wal-Mart
Store # 3131
2210
Bank St.
Ottawa
On., K1V-1J5
Wal-Mart
Store # 3082
1444
Quinn Dr.
Sarnia
On., N7T-7H4
Wal-Mart
Store # 3159
1900
Eglington Ave. E
Scarborough
Ont., M1L-2L9
Wal-Mart
Store # 3114
3120
Dougall Ave.
Windsor
On., N9E-1S7
Wal-Mart
Store # 3195
1070
Major Mackenzie Dr.
Richmond
Hill On, L4S 1P3
Wal-Mart
Store # 3053
5000
Highway #7 Unit Y006A
Markham
On, L3R 4M9
Wal-Mart
Store # 3029
9717-21st
Avenue N.W.
Edmonton,
AB T6N 1J5
Wal-Mart
Store # 3027
18521
Stony Plain Rd. NW
Edmonton,
AB T5S 2V9
Wal-Mart
Store #1078
3195,
3055 26th Ave N
Lethbridge,
Alberta T1HSP4
Wal-Mart
Store #3065
3900
Innes Road
Orleans,
Ontario K1C 1T1
About
HearAtLast
HearAtLast
Holdings, Inc. is a Nevada corporation that owns and operates its wholly-owned
subsidiary HearAtLast Inc., a chain of hearing stores specializing in the
sale of digital hearing aids and testing services. The company develops,
owns, and operates hearing aid clinics co-located within select Wal-Mart
stores throughout Canada. HearAtLast facilities sell a selection of high
quality brand name hearing aids and also offer complimentary screening
tests, clinical hearing tests, instant custom MP3 headphones and custom
hearing protection. The Company’s mission is to consolidate the highly
fragmented hearing services industry while providing unparalleled service
to the estimated 30+ million hearing impaired individuals throughout North
America. After a prescription is approved, the independent on-site audiologists
and hearing aid practitioners at HearAtLast utilize a refined process to
dispense a hearing aid in about an hour.
For
additional information log on to: www.hearatlast.com
Safe
Harbor
Statements
about the Company's future expectations and all other statements in this
press release other than historical facts, are "forward-looking statements"
within the meaning of Section 27A of the Securities Act of 1933, Section
21E of the Securities Exchange Act of 1934, and as that term is defined
in the Private Securities Litigation Reform Act of 1995. The Company intends
that such forward-looking statements be subject to the safe harbors created
thereby.
The
above information contains information relating to the Company that is
based on the beliefs of the Company and/or its management as well as assumptions
made by and information currently available to the Company or its management.
When used in this document, the words "anticipate," "estimate," "expect,"
"intend," "plans," "projects," and similar expressions, as they relate
to the Company or its management, are intended to identify forward-looking
statements. Such statements reflect the current view of the Company regarding
future events and are subject to certain risks, uncertainties and assumptions,
including the risks and uncertainties noted. Should one or more of these
risks or uncertainties materialize, or should underlying assumptions prove
to be incorrect, actual results may vary materially from those described
herein as anticipated, believed, estimated, expected, intended or projected.
In each instance, forward-looking information should be considered in light
of the accompanying meaningful cautionary statements herein. Factors that
could cause results to differ include, but are not limited to, successful
performance of internal plans, the impact of competitive services and pricing
and general economic risks and uncertainties.
Contact:
Taylor
Capitol, Inc.
Stephen
Taylor, 973-351-3868
STEPHTAYL9@AOL.COM
Source:
HearAtLast Holdings, Inc.
a
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Financial Highlights |
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Recent Price: $1.20
Market Cap: $121.62M (approx)
52-week range: 0.52 - 1.85
Average Volume: 150,371 (3 month)
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Company Contacts |
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Hear AtLast Holdings, Inc.
1 Eva Rd. Suite 9
Toronto, ONT M9C 4Z5
Canada
http://www.hearatlast.com
Phone: 416-622-9207
Fax: 416-622-1788
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