Ideal Financial, Inc. (Pink Sheets: IFSL)

Dear Reader,

It’s always nice when a company starts to exceed expectations. 

In November of 2004, Stockupticks brought you profile on Ideal Financial (Pink Sheets: IFSL).  Now, roughly two months later, the company has announced that it reached profitability in December of 2004 (news release below).

Though we can only speculate, many factors may have contributed to the recent success.  Perhaps the company's innovative product/service line is responsible for this growth or its driven management team intent on reaching its goals.  In fact, the combination of the two may indeed be the answer.

The editors of StockUpTicks have taken the time to sit down with IFSL CEO, Steve Sunyich, three separate times to learn more about his business plan and the company's prospects.  Each time we’ve come away with the impression that Sunyich is capable, ambitious, and in full command of his burgeoning venture.

Today as an update, we bring you an opportunity to see what we’ve seen via a quality video interview with Sunyich recently broadcast on MoneyTV.  Just click on the links below to watch and listen to Mr. Sunyich talk about the future of Ideal Financial and other nuances of the company.  There are also links to our previous in-depth profile, to recent news releases from IFSL, and to the IFSL corporate website for your perusal.

Take a few minutes and watch this vidoeo interview and you'll discover a confident, hands-on CEO 
that is dedicated to his company and his shareholders.

IFSL CEO Steve Sunyich,  pictured here to the right, spoke of the Company's  personal cash flow management  and automated debt to wealth tools on the anniversary of MoneyTV's 400th broadcast.

About MoneyTV aDuring the last eight years, MoneyTV has grown to a global distribution of nearly 85 million TV homes in the USA, Puerto Rico and the Virgin Island, Western Europe and Northern Africa. MoneyTV is the nationally syndicated television program all about money and what makes it happen, featuring informative interviews with CEOs, insights into their operations and outlooks for their futures.

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Recent Headline News From Ideal Financial

ST. GEORGE, Utah, Jan. 18 /PRNewswire-FirstCall/ -- Ideal Financial Solutions, Inc. (OTC: IFSL - News), announced today $55,000 in profits in December 2004.

"After three years of intensive research and development, we are delighted to market our excellent products and services so effectively and to reach profitability in such a short period of time," said Steven L. Sunyich, Ideal's President and CEO. "We are all pleased with the fast growth; we have many people to thank for our success. We expect January to be another good month for us and look forward to reporting more significant news soon," Sunyich said.

"To achieve over $30,000 in profit and to be cash flow positive in our second full month following the launch of our new marketing channel is extraordinary," said Curtis Bateman, Ideal's CFO. "When a company is engaged for a long period of time in research and development, people often ask, "will this ever make money?" The fact this is only the first of several exciting marketing channels we plan to launch this year and because our services are so unique and the need throughout our country for our CashFlow Management and Wealth Building programs are so helpful we now know that we can market our services, benefit our customers greatly and make money in the process," said Bateman.

"Companies often talk about and hope to realize profits, but to actually do it is certainly noteworthy. We have a very powerful team here at Ideal and we expect that December's profits are but a shadow of things to come in the future," said Sunyich.

To read the entire release and disclaimer, the link is HEREa

SALT LAKE CITY, Jan. 12 /PRNewswire-FirstCall/ -- PR Newswire Ideal Financial Solutions Inc. (OTC: IFSL - News) is pleased to announce that it has retained the services of TVA Productions to develop and launch a national and international media campaign. The campaign will focus on building awareness of the company's debt management products and capital asset management.

Under this program, TVA will assist IFSL expanding the awareness and recognition of the companies products and brands within the business community and to the buying public, both nationally and internationally. For a young company such as Ideal Financial Inc., name brand recognition is a key factor to success. And management is very aware of the importance of choosing professional and competent representation as they enter into this new phase of marketing.

TVA has designed a professional media blitz program which will center on TV, print, radio, and the internet. TVA has entered into a written contract which guarantees a minimum of 22,000 editorial placements, 100,000 eBroadcasts, 2,000 Internet Video Streams, all generating an estimated 43,000,000 viewer impressions. The program includes a 90 second narrated Video News Release, followed by up to 13 minutes of B-Roll and Sound Bites, distributed via satellite and Beta Broadcast Masters for inclusion on national and local news programs and talk shows. Also included is a 2-8 minute segment designed for national TV newsmagazines such as "Business World News," "Entertainment World News," numerous Consumer periodicals and "BTV- Business Television". The program also includes radio content prepared to target radio audiences, such as a 30-60 second Radio News release, which is professionally recorded and distributed in script form and on CD to 6,600 radio stations for use on regular news, music and talk shows.

To read the entire release and disclaimer, the link is HERE

About Ideal Financial

Ideal Financial Solutions ("Ideal"), is a three-year old company located in St. George, Utah, with additional offices in Salt Lake City, Utah. Ideal is a pioneer in the automation of individual cash flow and debt management.  Ideal is the first company in the world to focus on building wealth from debt and the first company to introduce the concept of "Personal CashFlow Management" for individuals at any income level. 

Ideal is a solutions-based company and management believes that financial success begins with the effective control of cash flow.  Ideal has integrated its CashFlow Management™ system into a comprehensive, automated program. Ideal’s approach for individuals and businesses empowers the user to accelerate the elimination of debt, find additional cash resources through careful spending and budgeting, and begin building wealth. 

Current Company management at Ideal has been instrumental to the success of such well known companies as: Novell, Mellon Financial Corporation, eRoomSystem Technologies, and Franklin Covey.  Combining the unique expertise of these individuals, Ideal has assembled a cohesive, powerful management team to bring to the average consumer closer to the goal of securing their financial futures. 

For More Information Or To Contact Ideal Financial

Corporate Headquarters 
906 N. 1400 West, St. George, UT 84770 
Phone: 435-628-3201 - Fax: 435-652-8442 

IR Contact: Phone: 435-628-3201 ext. 204 
Email: investorrelations@idealfsi.com 
IFSL Website: http://www.idealfsi.com 

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