Clearly Canadian Beverage Corporation (OTCBB: CCBEF)

Dear Reader,

We recently introduced the NEW Clearly Canadian Beverage Corporation (OTCBB: CCBEF).  And CCBEF continues to impress us with its clear focus on its objectives and the execution of its plan to re-launch its core brand flavored waters in revamped, updated packaging very shortly.  Clearly Canadian also plans to launch two innovative new product lines that should shake up both the energy drink and organic drink arenas. Below you will see the latest BREAKING NEWS from CCBEF.  

*BREAKING*  News From Clearly Canadian

Press Release Source: CLEARLY CANADIAN BEVERAGE CORPORATION
Thursday April 27, 8:45 am ET

VANCOUVER--(BUSINESS WIRE)--April 27, 2006--CLEARLY CANADIAN BEVERAGE CORPORATION (OTCBB: CCBEF - News) announced today that revenues within its private label beverage business have risen 147% in the last 6 months ending March 31, 2006 as compared to the same period last year, which brings the trailing 12-month revenue increase to a gain of over 62%. Stated Clearly Canadian's President, Brent Lokash, "We are pleased with the tremendous gains in our private label beverage business. It is extremely important as these numbers start to give us the type of feedback needed to ensure that our marketing/sales efforts and corporate restructuring programs are effective. Also, this is the kind of momentum we had hoped for as we begin the very exciting new era of Clearly Canadian."

Mr. James Dines, editor of "The Dines Letter," and newly-appointed head of Clearly Canadian's Advisory Board, added, "I am encouraged by the progress made by the Company in such a short period of time. We are still implementing some important parts of our agenda, which will continue to pave the way to ultimate success for the Company."

Forward Looking Statements

Statements in this news release that are not historical facts are forward-looking statements that are subject to risks and uncertainties. Words such as "expects", "intends", "plans", "may", "could", "should", "anticipates", "likely", "believes", "estimates", "potential", "predicts", "continue" and words of similar import also identify forward-looking statements. Forward-looking statements are based on current facts and analyses and other information that are based on forecasts of future results, estimates of amounts not yet determined and assumptions of management, including, but not limited to, the Company's belief that its marketing/sales efforts and corporate restructuring programs will be effective and that progress made by the Company pave the way to success for the Company. Actual results may differ materially from those currently anticipated due to a number of factors including, but not limited to, general economic conditions, changing beverage consumption trends of consumers, the Company's ability to generate sufficient cash flows to support general operating activities and capital expansion plans, competition, pricing and availability of raw materials, the Company's ability to maintain the current and future retail listings for its beverage products and to maintain favorable supply, production and distribution arrangements, laws and regulations and changes thereto that may affect the way the Company's products are manufactured, distributed and sold and other factors beyond the reasonable control of the Company. Additional information on factors that may affect the business and financial results of the Company can be found in filings of the Company with the U.S. Securities and Exchange Commission and with the British Columbia and Ontario Securities Commissions.

CLEARLY CANADIAN BEVERAGE CORPORATION is the registered holder of various trademarks, including CLEARLY CANADIAN®. CLEARLY CANADIAN BEVERAGE CORPORATION, and its wholly owned subsidiaries, produce, distribute and market CLEARLY CANADIAN® and CANADIAN O+2®.

Contact:

CLEARLY CANADIAN BEVERAGE CORPORATION
Shareholder Relations:
Steve Cook, 800-983-0993
investor@clearly.ca

Source: CLEARLY CANADIAN BEVERAGE CORPORATION

About Clearly Canadian

Since its inception, the Clearly Canadian brand has sold over 90 million cases equating to over 2 billion bottles worldwide.  Clearly Canadian sparkling flavored water features half the carbohydrates and only 45 calories per 8 oz serving. The sparkling waters also boast of all natural flavors and no preservatives in keeping with healthier diet trends without sacrificing the same great taste experience that Clearly Canadian consumers have come to expect. 

Clearly Canadian enjoys an 80 percent brand recognition in the US on its flagship Clearly Canadian brand and recently announced a system-wide distribution agreement with Dr. Pepper/Seven Up Bottling Group, Inc., greatly increasing exposure and availability of Clearly Canadian products. Clearly Canadian includes private label business and co-branding in its revenue streams
. 

The Beverage Industry

Today’s hottest market segment is undoubtedly “Alternative Beverages”, driven by a series of incredibly successful new product launches such as; Hansen’s “Monster” energy drink, Coca-Cola’s “Full Throttle”, and “Red Bull”. This industry segment has exploded into a $21 billion a year market, with worldwide appeal, that continues to grow at double-digit rates.  More importantly, the astonishingly high margins on these drinks, which sell for $1.50 to $3.00 a can, are the catalyst to phenomenal returns in their parent company's stocks.  For example Hansen’s (HANS) stock has skyrocketed from the $5 dollar level to $109, a 2000% return in just two years. 

Clearly Canadian all but started this market segment 12 years ago with its launch of sparkling flavored waters, which were the first to fill the gap between full sugar sodas and low calorie diet drinks.  Sales skyrocketed from zero to $187 million in three years; the stock moved from under $1 to over $27 before the Snapple’s of the world began to take chunks and chunks of market share. 

Clearly Canadian will re-launch its core brand flavored waters in revamped updated packaging by May of 06 and plans to launch two innovative new product lines that should shake up both the energy drink and organic drink arenas. 

Clearly Canadian Products

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A unique drink experience in a bold and exciting package, Clearly Canadian Oxygen Enhanced Water O+2 has been formulated as a superior refreshment beverage, with a light, refreshing flavor and no carbonation. 

Clearly Canadian's unflavored oxygen-enhanced water beverage contains at least 300% greater oxygen than the normal concentration of oxygen naturally found in water. Clearly Canadian Oxygen Enhanced Water in two natural fruit flavored choices, Fruit-Citrus and Berry-Citrus, contain at least 200% more oxygen than the normal concentration of oxygen naturally found in water. 
 

Recent News From Clearly Canadian

VANCOUVER, British Columbia--(BUSINESS WIRE)--April 25, 2006--CLEARLY CANADIAN BEVERAGE CORPORATION (OTCBB: CCBEF - News) announced today that Sonia Manson, former National Brand Manager at Weston Bakeries Ltd. North America's largest bakery operation, has been appointed as the Marketing Manager of Clearly Canadian Beverage Corporation.

Ms. Manson profitably championed Weston Bakeries' multi-million dollar portfolio, including Weight Watchers and Kellogg's products, by successfully leading numerous teams in the development of over 40 new and innovative products since 2001. She brings an extensive background in all aspects of packaged goods marketing, as well as a strong understanding of the distribution channels used by Clearly Canadian.

To read the entire release and disclaimer, Click Here

Press Release Source: Clearly Canadian Beverage Corporation
Tuesday April 4, 12:08 pm ET

VANCOUVER, BRITISH COLUMBIA--(MARKET WIRE)--Apr 4, 2006 -- CLEARLY CANADIAN BEVERAGE CORPORATION (OTCBB:CCBEF.OB - News) announced today that Brian O'Byrne, former President of Yoo-hoo/Orangina Beverage Company, has been appointed a member of the Clearly Canadian Advisory Board. Mr. O'Byrne presided over Yoo-hoo/Orangina from 1997 until it was sold to Cadbury Schweppes PLC in 2001. He is co-founder and CEO of the INOV8 Beverage Company, an idea shop specializing in creating new and innovative beverage concepts based in Rye, New York.

Brent Lokash, President of Clearly Canadian stated, "Brian O'Byrne is a fantastic addition to the Clearly Canadian team. His many years of experience in running profitable beverage companies will be a tremendous asset to Clearly Canadian as the company moves forward on fulfilling its stated strategic initiatives, including the launching of innovative new products and the leveraging of the brand equity of Clearly Canadian."

The Clearly Canadian Advisory Board has recently been formed to provide experienced, advisory services to the Company on strategy, marketing and new product development. The Advisory Board is chaired by James Dines, editor of The Dines Letter.

To read the entire release and disclaimer, Click Here

Press Release Source: Clearly Canadian Beverage Corporation 
Thursday March 16, 10:55 am ET 

VANCOUVER, British Columbia--(BUSINESS WIRE)--March 16, 2006--CLEARLY CANADIAN BEVERAGE CORPORATION (OTCBB:CCBEF - News) announced today that James Dines, editor of The Dines Letter, has been appointed chairman of its newly-formed advisory board. The advisory board has been formed to provide advisory services to the Company regarding high-quality product development as it moves forward on its path to growth and profitability.

To read the entire release and disclaimer, Click Here

Press Release Source: Clearly Canadian Beverage Corporation 
Wednesday March 8, 2:43 pm ET 

VANCOUVER, British Columbia--(BUSINESS WIRE)--March 8, 2006--The Board of Directors of CLEARLY CANADIAN BEVERAGE CORPORATION (the "Company") (OTCBB:CCBEF - News) today announced that Douglas L. Mason has resigned as Chairman and as a director of the Company effective March 3, 2006. Mr. Mason will continue to provide consulting services to Clearly Canadian in the area of new product development.

To read the entire release and disclaimer, Click Here

• 04-04-06 Leading Beverage Industry Executive Appointed to Clearly Canadian's Advisory Board 
• 03-29-06 Clearly Canadian Launches Consumer Awareness Campaign with The Brainstorm Group
• 03-16-06 Prominent Investment Newsletter Writer Appointed to Head Clearly Canadian’s Newly Formed Advisory Board
• 02-20-06 Clearly Canadian Announces Appointment of Auditor
• 02-09-06 Leading Financial Newsletter Editor Discusses Latest Picks With www.wallst.net.
• 01-03-06 Clearly Canadian Announces Completion of Additional Financing with BG Capital Group Ltd.
• 12-02-05 Clearly Canadian Amends Loan Agreement with Global Holdings
• 12-02-05 Clearly Canadian Announces Additional Financing with BG Capital Group Ltd.
• 11-10-05 Clearly Canadian Enters into Distribution Arrangements
• 11-08-05 Clearly Canadian Corporate Update
• 11-02-05 Clearly Canadian Strategic Initiatives for 2006. Leveraging brand equity
• 10-18-05 Clearly Canadian Enters into System wide Distribution Agreement with Dr Pepper/Seven Up Bottling

Shareholder Update - A Letter From The New President Of Clearly Canadian

As the new President of Clearly Canadian Beverage Corporation (OTCBB: CCBEF), I would like to thank you for your interest and support. On behalf of all our employees and new management team, I will tell you that we are enthusiastic about the exciting developments that will unfold in 2006.

Indeed these are exciting times for Clearly Canadian as we are set to re-launch our core brand sparkling flavored waters (which to date have sold more than 2 billion bottles), reintroducing four of our original flavors, and including two new zero calorie/zero carbohydrate choices. The re-launch of brand Clearly Canadian includes a new package design that trades on the heritage of this long-standing brand, and will be supported by exciting new marketing and advertising campaigns. Our product development team have several new beverage innovations that we anticipate releasing this year, and others that are in various stages of development for release in 2007 and beyond.

Our corporate restructuring plan, designed to support the renaissance of Clearly Canadian, is now complete. I am pleased to announce that the company emerges well positioned to re-establish itself in the New Age Beverage industry, and our timing could not be better. This high-margin, high-growth market segment has broken out into a $14 Billion dollar industry, and all indications are for continued exponential growth. With the goal of returning to profitability we have streamlined operations, significantly lowering fixed administrative and infrastructure expenditures, this should provide for much improved margins on our core products; and our new product lines should be the most profitable in Clearly Canadians history. Our recent financings have strengthened our balance sheet, and allowing us to ramp up selling and marketing efforts of both our products and our company. We are working with all our partners and their extensive industry contacts in order to achieve a higher level of exposure for Clearly Canadian Beverage Corporation. The increased financial strength has already allowed us to greatly strengthen and expand our distribution system; this includes a systemwide agreement with Dr. Pepper/Seven Up Bottling Group, Inc. which provides Clearly Canadian with much greater marketing and promotional opportunities.

We are exceedingly encouraged by the confidence in, and popularity of, brand Clearly Canadian. Combined with the exponential growth and high profit margins of the New Age Beverage industry, we feel we are in the right place at the right time. Clearly Canadian Beverage Corporation is set to capitalize on this incredible market opportunity with greater distribution, exciting new products, a strong balance sheet, lower fixed costs, and a strong new management team. We are committed to increasing market share for our products, building brand awareness, increasing profitability and building shareholder value. I want to thank our investors, our faithful employees, our associates and suppliers for their past and continued support. I encourage you to call our new investor relations firm, Investors Matrix Group at 1-800-983-0993 to get the entire story and be placed on our e-mail or regular mail update list. I am inspired by the opportunities ahead, and look forward to building a strong foundation to create growth for this Company and ultimately shareholder value for you.

Regards,
Brent Lokash
President, Clearly Canadian
 

Financial Highlights For Clearly Canadian

TO CONTACT CLEARLY CANADIAN

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