EYI INDUSTRIES, INC. (OTCBB: EYII)

Dear Reader,

StockUpTicks' feature today is EYI Industries, Inc. (OTCBB: EYII).  We originally brought EYI to your attention last March (click here to read our full profile).  We continue to believe that EYI is well positioned in the nutirional products arena with a solid history of sales over the past nine years and having sold millions of units within its time-tested product line.  EYI’s menu of health conscious offerings gives consumers choices for weight loss, anti-aging, and generally better living.

Today's Breaking News from EYI significantly brightens its future prospects through a partnership with EyeWonder - a provider of  innovative online video solutions for advertising, customer support, channel education and training.  EYI will launch a new sales promotion for its line of nutritional supplements, including its market-leading, collagen-based weight loss product.  Please take a moment to review the news below as EYI grabs a piece of the $131 billion worldwide health and nutrition market. 
 

**BREAKING NEWS** from EYI Industries, Inc.

Press Release
Source: EYI Industries Inc.
Wednesday May 12, 9:30 am ET 

LAS VEGAS--(BUSINESS WIRE)--May 12, 2004-- EYI Industries Inc. ("EYI")(OTCBB:EYII - News) is pleased to announce that it has signed an agreement on May 5, 2004 with streaming media applications provider EyeWonder, Inc. ("EyeWonder"). Under this partnership, EYI's online promotion of its line of nutritional supplements, including its market leading collagen-based weight loss product, will be delivered via EyeWonder's instant streaming video ads and publishing solutions. 

EYI will employ EyeWonder's online video solutions for advertising, customer support, and channel education and training. EyeWonder® technology will be used to create a sophisticated, video-driven, lead generation system for the EYI Network Marketing sales force. Additionally, EyeWonder has been contracted to  build a corporate video communications portal complete with training materials and video marketing collateral. As part of the Agreement, EyeWonder will use its powerful and proprietary video streaming technology to create a comprehensive marketing campaign to increase brand awareness and sales of EYI's flagship weight loss product, Calorad®.

Each one of EYI's online audiences will benefit from the advantages of EyeWonder's instant streaming video. Unlike traditional player-based solutions, EyeWonder video seamlessly reaches over 97 percent of all Internet-connected computers, with no need for any media player download, upgrade or Flash plug-in. Video plays instantly with no buffer or load time when a viewer arrives at a web page, and bandwidth detection and multiple bit rate encoding ensure the most optimized viewing experience available online. 

"EyeWonder is pleased to provide our full range of video advertising and publishing solutions to EYI," says John Vincent, CEO of EyeWonder (www.eyewonder.com). Our instant streaming video ads are a perfect promotional vehicle for EYI's nutritional supplements, and can reach the widest possible online audiences with compelling Calorad® testimonials and other weight loss success stories. We are all very enthusiastic to launch Phase I of the online marketing program commencing next week." 

Jay Sargeant, CEO of EYI, suggests that the effect of the joint venture is far-reaching. "When you use the most powerful online media format to promote the safest and profound weight loss product on the market, you can expect the short term results to be dynamic. But EyeWonder offers us so much more than short and mid-term sales. Our Network channel thrives on training and communication. We will use the EyeWonder video streaming technology to support our customer and support our Network distribution channel with information, training and qualified leads. The relationship with EyeWonder gives us a strategic edge on many different levels." 

About EyeWonder 

EyeWonder is a leader in streaming media applications that combine the visual impact of television with the interactivity and measurability of the Internet, to enable advertisers and publishers to reach their widest possible online audiences with instant and effortless streaming video. EyeWonder's online advertising, publishing and self-publishing applications empower clients to follow the online migration of their most desirable audiences and generate increased revenue and profits through streaming video, through one seamless platform for serving, targeting, tracking and analytics. Companies and partners utilizing EyeWonder solutions include, among others, General Motors, IBM, Intel, Microsoft, The New York Times, Yahoo!, America Online (AOL), Bolt.com and Paramount Studios. 

EyeWonder, Inc. is privately held, with offices in Atlanta, New York, Los Angeles and London. More information about EyeWonder, its applications and service offerings can be found at www.eyewonder.com. 

On Behalf of the Board of Directors 

EYI Industries Inc. 

Jay Sargeant, President 

The Private Securities Litigation Reform Act of 1955 provides a "Safe harbor" for forward-looking statements. Certain of the statements contained herein, which are not historical facts, are forward-looking statements with respect to events, the occurrence of which involved risks and uncertainties. These forward-looking statements may be
impacted, either positively or negatively, by various factors. Information concerning potential factors that could affect the company is detailed from time to time in the company's reports filed with the Securities and Exchange Commission. 

Contact: 

EYI Industries Inc.
Janet Carpenter
Investor Relations
(604) 724-8585 or (702) 296-8028
Email: janet@eyi.us

Source: EYI Industries Inc.
 
 

**Other Recent NEWS** from EYI Industries, Inc.

Press Release
Source: EYI Industries Inc.
Thursday May 6, 9:30 am ET 

LAS VEGAS--(BUSINESS WIRE)--May 6, 2004--EYI Industries, Inc. ("EYI") (OTC Bulletin Board:EYII - News) is pleased to announce that it signed a letter of intent on April 26, 2004 with video-streaming company EyeWonder, Inc. ("EyeWonder"). EYI markets a line of nutritional supplements with a market leading collagen-based weight loss product. EyeWonder is a leader in the instant streaming video industry. EyeWonder offers to EYI state of the art streaming video technology, as well as its expertise in Internet marketing, to increase brand awareness and product sales. EyeWonder® technology will be used to create a sophisticated lead generation system for the EYI Network Marketing sales force. Additionally, EyeWonder has been contracted to build a corporate video communications portal complete with training materials and video marketing collateral. 

EyeWonder's clients include many of the Fortune 1000, including AIG, Citicorp, Coca Cola and Hallmark. As EyeWonder CEO, John Vincent, says, "This is perfect strategic partnership. Our cutting edge technology is designed to make video easier to use both for corporations and other content distributors, and for the viewing audience. This is precisely the type of technology that can help EYI empower its multi-level sales organization to substantially increase their performance. With the dedicated efforts of EyeWonder's technology staff and applications develop team, coupled with the focus of EYI's management team, this partnership has the potential to significantly impact EYI's top and bottom lines through more effective sales activities, and the improvement in overall communications efficiency can drive long term gains through all levels of the organization. EyeWonder will benefit significantly as well, opening another avenue for deploying a wider range of our proprietary technology to expand on our proven track record in Internet marketing and communications." 

Jay Sargeant, President and CEO of EYI, comments, "EyeWonder offers us a unique way to enhance our pursuit of an enormous segment of the weight loss market. Their streaming video technology will allow us to most cost effectively reach the 75% of North Americans laboring with unhealthy weight management. Additionally, EyeWonder gives us unparalleled resources to offer leads to our tens of thousands of active distributors, as well as training and marketing tools to drive our sales channels. The challenges that a multi-level marketing firm faces in effectively training and communicating with our sales and marketing teams are different than those faced by traditional brick and mortar companies. EyeWonder's instant streaming technology, more advanced than any other in the market, will give our organization a strategic edge in training, communications and growth. Video that simply plays like a TV set when the user turns it on - this is just what we need in order to unleash the untapped sales capacity within the EYI sales organization." 

On Behalf of the Board of Directors 

EYI Industries, Inc. 

Jay Sargeant, President 

The Private Securities Litigation Reform Act of 1955 provides a "Safe harbor" for forward-looking statements. Certain of the statements contained herein, which are not historical facts, are forward-looking statements with respect to events, the occurrence of which involves risks and uncertainties. These forward-looking statements may be impacted, either positively or negatively, by various factors. Information concerning potential factors that could affect the company is detailed from time to time in the company's reports filed with the Securities and Exchange Commission. 

Contact: 
EYI Industries, Inc.
Janet Carpenter
Investor Relations
(604) 724-8585 or (702) 296-8028
Email: janet@eyi.us

Source: EYI Industries Inc.

Do your research here:

EYI Industries (OTCBB: EYII) is newly public but has an established sales track record looking to grow in the U.S., Canada, and internationally, including South America.   It employs an innovative sales and marketing strategy to sell its products, which are primarily focused on the 'expanding' weight-loss, and anti-aging markets.  BONUS: Within this report, click on the Surgeon General's Obesity Report, which highlights the health risks associated with being overweight - a growing problem in the U.S. for both adults and adolescents.

Click Here to read this exciting, FREE research report on EYII!

Analyst Francis Gaskins sat down with the CEO of EYI Industires, Jay Sargeant, to talk about EYI's innovative sales and marketing strategy. 

Click Here to listen to the interview (April 06, 2004).

Click Here to read StockUpTicks' 3/25/04 company profile on EYII 
 
 

To review all the recent news releases from EYII Click Here
 

About EYI Industries, Inc.

EYI Industries, Inc. and its affiliates (together “EYI”), market an exclusive brand of nutritional products in two categories; dietary supplements and personal care products under the Essentially Yours brand.  The Company sells its products through network marketing distributors, which in turn sell the products to the end customers.  EYI also sells its successful brand of products through three Internet portals. 
 

There are choices  that can help  your family's  destiny and fight  the tragedy of  epidemic obesity.

EYI was created nine years ago with one goal in mind: To provide extraordinary wellness products.  Today, EYI offers an extensive line of cutting-edge, quality nutritional supplements.  EYI owns and operates a state-of-the-art distribution facility.  EYI has sold six million bottles of CALORAD® and has generated $154 million in revenues to its distributors. 
 

Products From Essentially Yours And The Market

EYI has simple, natural products that turn back the clock, trim the waist and extend the joy of youthful and exuberant living for decades*.  The Company sells products and programs that have delighted millions of customers.  Essentially Yours maintains the highest of product standards and is committed to the use of natural ingredients in all of its products.
 

According to the Freedonia Group, world demand for nutritional products is currently at approximately $131 billion and is expected to increase by 8 percent to over $162 billion in 2004.  The current market for China and Japan alone has a value of approximately $30 billion.

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Financial Highlights For EYII

TO CONTACT EYI

*This material is for informational purposes only.  It is not a substitute for medical treatment of any condition.  Seek professional medical care if there are concerns about your health.  We make no claims, either expressed or implied, that any products mentioned will cure disease, replace prescription medication, or supersede sound medical advice.

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