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Past Profile

eBlast
Clearly Canadian Beverage Corporation (OTCBB: CCBEF)
July 25th, 2007.

 
 Clearly Canadian Beverage Corporation (OTCBB: CCBEF) 

Dear StockUpTicks Reader:

As investors attempt to analyze and evaluate the actions of the public companies they feverishly monitor, one oft-used gauge of potential success is the relationships the company forms.  And credentials that include "market leader with proven track record" is high on the list of desirable traits.

Exemplifying such a union is the recent announcement by Clearly Canadian Beverage Corporation (OTCBB: CCBEF) that it had hired the INOV8 Beverage Company to develop a new line of beverages under the Clearly Canadian trademark.  INOV8 is led by two beverage industry giants – Mike Weinstein, former CEO of Snapple, and Brian O’Byrne, former CEO of Yoo-hoo/Orangina.

The announcement included comments from Clearly Canadian’s CEO Brent Lokash, who said “Mike and Brian have been responsible for a tremendous increase in the value of every beverage company in which they have been involved.  Mike’s enjoyed great success at Snapple, where he purchased a declining brand for $300 Million, created a dramatic turnaround and then sold it three years later for $1.4 billion.  That provides a great template for what we are striving to achieve at Clearly Canadian.”

It's no secret that we like this company and that we believe in it's future (we own the stock and have been telling you about the company for almost two years).  This latest addition to the Clearly Canadian team is yet another in a long series of well-executed management decisions.   

See Breaking NEWS Below

>>
    *BREAKING*  News From Clearly Canadian

Press Release Source: Clearly Canadian Beverage Corporation
Wednesday July 25, 8:15 am ET

Clearly Canadian Teams With INOV8 Beverage Company, Led by Former Snapple CEO, Mike Weinstein, to Create New Growth Opportunities

VANCOUVER, British Columbia--(BUSINESS WIRE)--Clearly Canadian Beverage Corporation (OTCBB:CCBEF - News; the "Company") announced today that it has hired the INOV8 Beverage Company to develop a new line of beverages under the Clearly Canadian trademark that will capitalize on the brand's heritage in the fast growing water business. INOV8 is led by two beverage industry giants - Mike Weinstein, former CEO of Snapple, and Brian O'Byrne, former CEO of Yoo-hoo/Orangina.

"Mike and Brian have been responsible for a tremendous increase in the value of every beverage company in which they have been involved," stated Brent Lokash, CEO of Clearly Canadian. "Mike's enjoyed great success at Snapple, where he purchased a declining brand for $300 Million, created a dramatic turnaround and then sold it 3 years later for $1.4 Billion. That provides a great template for what we are striving to achieve at Clearly Canadian. Our relationship with Mike, Brian and INOV8 is a major triumph for us and exponentially increases the growth potential of the Clearly Canadian brand."

Stated Mike Weinstein, Chairman of INOV8, "I have long been an admirer of the Clearly Canadian brand because, like the Snapple brand, it enjoys strong consumer recognition and passion. With the immense growth being seen today in water-based beverages, I'm convinced that Clearly Canadian offers the potential for a huge resurgence in sales. Brian and I look forward to working closely with Brent and his team."

About INOV8
The INOV8 Beverage Company was formed by Mike Weinstein and Brian O'Byrne, former Presidents of the companies that marketed some of America's greatest brands including Snapple, Yoo-Hoo, Mistic, A&W, Stewart's, Orangina, Squirt, Vernor's, RC and Diet Rite. INOV8's mission is to develop unique innovative beverage ideas that capitalize on emerging trends in today's marketplace. INOV8 will utilize a variety of optimal approaches, ranging from licensing to partnerships to outright sale to self-distribution, in bringing these products to consumers. With extensive management experience in the beverage industry, INOV8's principals have real world perspectives on what works, what doesn't and how to uncover hidden value.

About Clearly Canadian

Based in Vancouver, B.C., Clearly Canadian Beverage Corporation markets premium alternative beverages, including Clearly Canadian® sparkling flavoured waters and Clearly Canadian dailyEnergy, dailyVitamin and dailyHydration Natural Enhanced Waters which are distributed in the United States, Canada and various other countries. Clearly Canadian's recent acquisition of DMR Food Corporation and My Organic Baby Inc. marks the Company's debut into organic and natural products with a full line of organic baby and toddler foods under the brand names My Organic Baby and My Organic Toddler and a wide range of dried fruit and nut snacks offerings from SunRidge Farms, Naturalife, Sweet Selections, Simply by Nature and Glengrove Organics brands. Additional information about Clearly Canadian may be obtained at www.clearly.ca.

Forward Looking Statements

Statements in this news release that are not historical facts are forward-looking statements that are subject to risks and uncertainties. Words such as "expects", "intends", "plans", "may", "could", "should", "anticipates", "likely", "believes", "estimates", "potential", "predicts", "continue" and words of similar import also identify forward-looking statements. Forward-looking statements are based on current facts and analysis and other information that are based on forecasts of future results, estimates of amounts not yet determined and assumptions of management, including but not limited to, the belief that the Company's relationship with INOV8 will generate increased exposure and revenue of its Clearly Canadian products. These assumptions are subject to many risks, and actual results may differ materially from those currently anticipated. These risks include, by way of example and not in limitation, general economic conditions, changing beverage consumption trends of consumers, the Company's ability to generate sufficient cash flows to support general operating activities and capital expansion plans, competition, pricing and availability of raw materials, the Company's ability to maintain the current and future retail listings for its beverage products and to maintain favorable supply, production and distribution arrangements, laws and regulations and changes thereto that may affect the way the Company's products are manufactured, distributed and sold and other factors beyond the reasonable control of the Company. Additional information on factors that may affect the business and financial results of the Company can be found in filings of the Company with the U.S. Securities and Exchange Commission and with the British Columbia and Ontario Securities Commissions.

Contact:

Clearly Canadian Beverage Corporation, Vancouver
Shareholder Relations
Steve Cook, 800-983-0993
investor@clearly.ca
or
Marketing
Carolyn Corcoran, 604-742-5318
ccorcoran@clearly.ca
 
 

Contact:

Clearly Canadian Beverage Corporation, Vancouver
Shareholder Relations:
Steve Cook, 800-983-0993
E-mail: investor@clearly.ca
or
Marketing:
Carolyn Corcoran, 604-742-5318
Email: ccorcoran@clearly.ca
 

Source: Clearly Canadian Beverage Corporation

View ALL the Latest NEWS From CCBEF here

>>>
 About Clearly Canadian

Since inception, Clearly Canadian has been highly regarded as a consistent beverage innovator with products/brands such as Orbitz (the first beverage with floating beads), Battery (one of the first energy drinks) and Reebok fitness water (one of the first vitamin enhanced waters). 

Clearly Canadian is well known as a leading producer of premium alternative beverages that all begin with one simple ingredient: pure, refreshing water.  Its legendary line-up of naturally flavoured sparkling waters has sold over two billion bottles to date.  Its newly-introduced line-up of premium, non-carbonated Natural Enhanced Waters are well positioned to make a lasting impression on the increasingly health-conscious beverage industry.  In a strong indication that healthier premium beverages are supplanting soft drinks, Coca Cola (NYSE: KO) recently agreed to pay Glaceau, the maker of Vitaminwater, $4.2 billion in cash and stock.

The NEW Clearly Canadian:  A Family of Healthy Choices

Clearly Canadian’s recent acquisitions mark the company’s debut to entirely new and exciting food and beverage categories.  This new direction began with the February 2007 acquisition of leading organic and snack food company Sweet Selections- opening up some complimentary snacking options to go with Clearly Canadian’s premium line-up of beverages.  In May 2007, the company acquired My Organic Baby Inc. – Canada’s first full nationwide line of organic baby food.  This innovative and fast growing line has over 30 product offerings listed in leading baby food retailers across the country and expanding to the US.

Clearly Canadian is well into a major transformation into a diversified, branded company focusing on the way of the future:  healthy, natural and organic products.  Clearly Canadian now owns a group of premium brands in the beverage, snack and baby food categories that make up its family of healthy choices.

Clearly Canadian Brands
Clearly Canadian’s recent acquisitions of DMR Food Corporation and My Organic Baby Inc. mark the company’s debut into entirely new and exciting food and beverage categories.  Clearly Canadian is well into a major transformation into a diversified, branded company focusing on the way of the future:  healthy, natural and organic products.
Snacks

Baby Food


Premium Alternative Beverages
Clearly Canadian Sparkling

Clearly Canadian Natural Enhanced


 
  New Brands and Products 

DMR Food Corp. / Sweet Selections

The company recently announced that it had accelerated its efforts to further establish Clearly Canadian as a provider of healthy, good-for-you products with its recent acquisition of DMR Food Corporation

Operating under the name of Sweet Selections, DMR is the leading seller of organic and natural snack foods in Eastern Canada – an ideal complement to enjoy Clearly Canadian's diverse line-up of authentic fruit flavoured refreshments!

Sweet Selections Product Line-up

DMR / Sweet Selections offers a wide variety and tasty selection of organic and natural dried fruit and nut snacks under the following brand names:

  • Naturalife 
  • SunRidge Farms
  • Sweet Selections
  • Simply by Nature
  • Glengrove Organics

Clearly Canadian is thrilled to further establish itself as a provider of healthy, good-for-you products with its recent acquisition of My Organic Baby Inc.  With current listings in Canada’s leading national retailers of baby food and organic products, My Organic Baby has already established strong brand awareness. 

Intuitively, Organic Baby Inc. recognizes the notion that our children deserve the best quality nourishment possible.  Organic farming is the purest practical way to minimize chemicals in food, environmental impact, combined with the highest standards of animal welfare.  My Organic Baby is in a great position to capture the family’s desire for organic products for their children.  The innovative and fast growing line consists of over 30 product offerings:

  • Strained Foods
  • Juice
  • Cereal
  • Baby Formula
  • Fresh Baby Food
  • Organic Teething Biscuits
>>
NEW Natural Enhanced Waters!

dailyHYDRATION – Pure non-carbonated water infused with a subtle, yet refreshing hint of organic citrus flavour and contains 
no sugar or artificial sweeteners.
dailyENERGY - A clear non-carbonated drink electrified with taurine, inositol, caffeine and thirst-quenching natural fruit flavours.

dailyVITAMIN - A clear non-carbonated water beverage enhanced with vitamins, minerals and bold natural fruit flavours.
 

a


NBA 2-TIME MVP 
Steve Nash 
has MAD skills!

Watch Steve Nash's Amazing "Kick-it" Video HERE

>>>
   2007 Corporate Highlights

Company Successfully Positioned in Hot Sector - Organics and Natural

Double Digit Revenue Growth Expected in 2007

  • Acquisition of My Organic Baby Inc., Canada's first full nation wide line of organic baby food
  • Innovative and fast growing line with over 30 product offerings listed in leading baby food retailers; anticipate 350% sales growth and addition of close to $5,000,000 to corporate revenue in 2007
  • Successful launch of new beverage offerings, including Clearly Canadian Natural Enhanced Waters, with an organic line, targeting explosive healthy, alternative beverage sector
  • Already over $700,000 in sales of new products in just a few months since launch with listings in major convenience chains and grocery stores
  • Acquisition of DMR Food Corporation, Eastern Canada's leading organic and natural snack food company
  • Multiple well known brands selling in leading grocery and natural food stores with significant growth; expected to add close to $4,500,000 to corporate revenue in 2007
  • Strong balance sheet as of April 30, 2007 with over $7,000,000 in cash and no debt
  • New and Improved Beverage Distribution Network
  • Addition of some of the largest, independent beverage distributors in the U.S., including major markets of New York, Boston and Chicago; on track to rapidly increase number of distributors, particularly in southwest and western regions of U.S.
  • Reality Television Show About Clearly Canadian in Progress
  • 4 episodes have been shot to date; Show promises to bring unprecedented exposure to Clearly Canadian's branded products when the show airs in early 2008 to millions and millions of viewers on a weekly basis
  • Signed American League MVP Justin Morneau to endorsement deal; joins two time, NBA MVP Steve Nash to roster of Clearly Canadian all-stars 
Click HERE to read the entire Shareholder Update
>>>
    Recent News From Clearly Canadian

Press Release Source: Clearly Canadian Beverage Corporation
Monday June 4, 8:41 am ET

Clearly Canadian's Organic Products Takes off at Canadian Airports and Major Office Centres

Organic Line to Be Sold in over 160 High Profile Retail Locations

VANCOUVER, British Columbia--(BUSINESS WIRE)--Clearly Canadian (OTCBB:CCBEF - News; the "Company") is pleased to announce that its new line of Glengrove Organics dried fruit and nut products will be sold in all airports and many top office buildings across Canada through a new relationship with HDS Retail and its flagships outlets, "Relay", "Great Canadian News" and "Express".

"This agreement gives Glengrove Organics tremendous exposure, and provides another major step in the branding of our elite line of organic dried fruits and nuts," stated Brent Lokash, President of Clearly Canadian. "HDS Retail has reported that 95% of people traveling into or through Canada via an airport will be exposed to their retail shops. This type of traffic creates an immense opportunity to build brand awareness, brand loyalty and increased sales with the potential for a great number of health conscious consumers to be continually viewing and buying products from the Glengrove Organics line."
 

You may read the entire news release HERE


Press Release Source: Clearly Canadian Beverage Corporation
Friday May 25, 1:22 am ET

Clearly Canadian Acquires My Organic Baby

Innovative Organic Baby Food Company Emerging as Leader in Fast Growing Sector

VANCOUVER, British Columbia--(BUSINESS WIRE)--CLEARLY CANADIAN (OTCBB: CCBEF - News), is pleased to announce it has completed the acquisition of My Organic Baby Inc. (www.myorganicbaby.ca), Canada's first full nation wide line of organic baby food.

"My Organic Baby is an incredible opportunity and provides yet another vehicle for top line revenue growth for Clearly Canadian," stated Brent Lokash, President of Clearly Canadian. "Consumer spending on baby products has shown double digit growth during the last five years and more consumers are making the change to organic, especially where their children are concerned. Nothing is more important for a baby's positive development than healthy and nutritious food. With national retail distribution and its wide product offerings, My Organic Baby is in a great position to capture the family's desire for organic products for their children."

My Organic Baby's founders, David Reingold and Orlee Muroff will be joining the Clearly Canadian team and will play a critical role in expanding My Organic Baby. This will include the introduction of an organic product line for toddlers under the name My Organic Toddler and overseeing the roll out of all My Organic Baby's products into the massive U.S. market place.

You may read the entire news release HERE


Press Release Source: Clearly Canadian Beverage Corporation
Tuesday February 20, 8:56 am ET

Glengrove Organics Set to Launch in Loblaws - Canada's Largest Grocery Chain

Glengrove Organics is One of the Recently Acquired Brand Names Now Owned by Clearly Canadian 
Through Its Acquisition of DMR Food Corporation

VANCOUVER, British Columbia--(BUSINESS WIRE)--Clearly Canadian Beverage Corporation (OTCBB:CCBEF - News) is pleased to announce Glengrove Organics large bag format will begin selling in the Loblaws' Natural Value departments in March 2007. This program features one pound packages of such core organic items as raisins, sunflower and pumpkin seeds and an assorted dried fruit and nut mix. Glengrove Organics will initially be packed in sizes of approximately one pound or larger with future line extensions to include smaller packs aimed at the single serve snack category.

David Reingold, President of DMR Food's, stated, "We are delighted by the acceptance of this new program from an organization such as Loblaws. A leader in the health food category with stores from coast to coast, Loblaws is the largest food distributor in Canada. We are confident these large pack sizes will attract traditional bulk dried fruit and nut customers as a much more convenient packaging alternative." Reingold continued, "I am convinced about the potential that the Glengrove product line has in today's marketplace. Our launch in Loblaws further validates our formula of starting with a quality product and adding great packaging, reliable delivery and excellent service."

You may read the entire news release HERE


Press Release Source: Clearly Canadian Beverage Corporation
Wednesday February 7, 10:30 am ET

Clearly Canadian Acquires Eastern Canada's Leading Organic Snack Company

Management Sees Diversity and Synergy Resulting from Strategic Acquisition

VANCOUVER, British Columbia--(BUSINESS WIRE)--Clearly Canadian Beverage Corporation (OTCBB:CCBEF - News), (the "Company"), is pleased to announce it has acquired DMR Food Corporation. Operating under the name Sweet Selections, DMR is the leading seller of organic and natural snack foods in Eastern Canada.

"With the recent introduction of our Clearly Canadian Natural Enhanced Waters, including dailyEnergy, dailyVitamin and dailyHydration, a certified organic essence water, this acquisition accelerates our efforts to further establish Clearly Canadian as a provider of healthy, good-for-you, products," said Brent Lokash, President of Clearly Canadian. "We see great upside in Sweet Selection's business over the next several years as retailers are placing a major emphasis on organic and natural products. With a growth rate of over 25% per year and a strong presence in Canada's largest grocery chains, Sweet Selections is an ideal complement to Clearly Canadian's brand recognition and established presence in the beverage sector. This combination creates a host of opportunities to penetrate our key markets and fulfills our stated objective to enter into the complementary snack food market."

Mr. Lokash added, "Our model for growth into the organic and natural foods market is to emulate what Pepsi/Frito Lay has done so well over the years in connecting beverages and snack food. We believe the combination of these two companies will provide a host of strategic opportunities to penetrate this exploding market and create value for our shareholders. Sweet Selections is a fast growing and profitable company. This acquisition will nearly double top line revenues with little immediate dilution to our shareholders."

In connection with the acquisition of Sweet Selections, the Company has paid $450,000 CDN upon closing of the transaction; 3,000,000 warrants to purchase the Company's common shares at a purchase price of US $4.00 per share, provided that if a gain of $2,550,000 CDN is not realized from a sale of the warrants within 1 year from their sale of the warrant shares, the Company will pay any shortfall; and $450,000 CDN payable over 3 years. In addition, the Company has entered into a 3 year consulting agreement to retain the services of Sweet Selection's founder, David Reingold.

You may view the entire news relaese HERE
 
    Financial Highlights For Clearly Canadian 


Recent Price $2.84 (07/24/07)
Ave. Volume  375,469 (3 mo. ave.)
52 Wk High $3.25 - 52 Wk Low $2.00 
Market Cap: $58.5 m (approx)
Shares Outstanding: 20.6 M


one year chart - courtesy of BigCharts

To view the latest filings from Clearly Canadian on the SEC Web site, Click Here
a
Clearly Canadian is a fully reporting company. FYE 12/31.

CLEARLY CANADIAN BEVERAGE CORPORATION is the registered holder of various trademarks, including CLEARLY CANADIAN®. 
CLEARLY CANADIAN and its wholly owned subsidiaries, produce, distribute and market CLEARLY CANADIAN® and CANADIAN O+2®.

Shareholder Assistance, Registrar and Transfer Agent: Pacific Corporate Trust Company
Auditor UHY LDMB Advisors Inc. Chartered Accountants. Langley, British Columbia, Canada 
a

    TO CONTACT CLEARLY CANADIAN 


2267 W. 10th Avenue
West Vancouver, BC, Canada  V6K 2J1

Investor Relations
Steve Cook
USA and Canada: 800.983.0993
E-mail: investor@clearly.ca
Clearly Canadian Web site: www.clearly.ca


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