SoftNet Technology Corporation (OTCBB: STTC)

Just today STTC announced that it had entered into a definitive agreement to merge with Seattle-based Pickering & Associates, Inc., expanding STTC's customer relationships with T-Mobile, Network Appliance and CompUSA by establishing a West Coast hub without the cost of building a facility.  SoftNet believes that this merger will greatly enhance its ability to leverage existing relationships with Hewlett Packard and Microsoft throughout North America. Pickering is an award winning 18-year Hewlett Packard Dealer and Warranty Center and a 16-year Microsoft Certified Solutions Partner.

**BREAKING** News From SoftNet Technology

Press Release Source: SoftNet Technology Corp.
Tuesday September 5, 2:00 pm ET

CRANFORD, N.J., Sept. 5, 2006 (PRIMEZONE) -- SoftNet Technology Corp. (OTC BB:STTC.OB - News) (German WKN:A0B7RZ) is pleased to announce that it has entered into a definitive agreement to merge Pickering & Associates, Inc., located in Seattle, Washington, into SoftNet. SoftNet will pay $50,000 in cash, and assume approximately $106,000 in specific liabilities, which are to be paid on the Merger Date. In addition, SoftNet will issue restricted Class A Common Stock valued at $575,000 to the Shareholders of Pickering.

This acquisition expands STTC's customer relationships with T-Mobile, Network Appliance and CompUSA by establishing a West Coast hub in Seattle, WA. Additionally, SoftNet will greatly enhance the company's ability to leverage existing relationships with Hewlett Packard and Microsoft throughout North America. Pickering is an award winning 18 year Hewlett Packard Dealer and Warranty Center and a 16 year Microsoft Certified Solutions Partner.

This acquisition provides SoftNet the ability to expand operations and develop a regional center in the Northwest United States without the cost of building a facility. A focus on organic growth continues and will be augmented by cash commitments for acquisitions in the 3rd quarter. SoftNet will gather new Best Practices from each acquisition and blend them into current operations, accelerating growth of SoftNet in the 4th quarter of 2006 and into 2007.

Pickering brings highly marketable (CRM) Customer Relationship Management solutions along with strong SMB systems and networking expertise to SoftNet's United States operations. Pickering fits perfectly into the SoftNet model of building Regional Operational Centers to service local markets. SoftNet is also able to expand their management team with the addition of talented executives Chuck Pickering, a veteran Sales Manager, and Tim Harris, a highly qualified Technical Manager. Pickering has an expansive customer base of local companies including: Haggen, Inc., Schwartz Brothers and The Washington Technology Center at University of Washington.

Please visit our website at http://www.softnettechnology.com for more information or for Investor Relations, please contact the company directly at 866-898-4842 (local 908-204-9911) James M. Farinella, CEO.

The Private Securities Litigation Reform Act of 1995 provides a safe harbor for forward-looking statements made on behalf of the company. All such forward-looking statements are, by necessity, only estimates of future results and actual results achieved by SoftNet Technology Corp (STTC) may differ materially from these statements due to a number of factors. STTC assumes no obligations to update these forward-looking statements to reflect actual results, changes in assumptions or changes in other factors affecting such statements. You should independently investigate and fully understand all risks before making investment decisions.

Contact:

         SoftNet Technology Corp.
         James M. Farinella
         (866) 898-4842
         (908) 204-9911
         www.softnettechnology.com

Source: SoftNet Technology Corp.
 

About SoftNet Technology Corporation

SoftNet Technology Corp. is a Professional Services company focused on providing high-end consulting to enterprise and service provider customers that want to maximize the business value of their IT infrastructure investment. SoftNet has a strong focus in providing technology infrastructure services with specific capabilities in Information Security, Network Economics, Internetworking, Network Management, IP Telephony, Storage, Application Performance and Data Center Migration/Consolidation.

SoftNet leverages a business model that is proven in industry, and is executed by experienced professionals. We pride ourselves on providing the highest quality consulting services, with experienced and trained professionals focused on providing client solutions and executing projects on time and within budget. SoftNet's solutions provide end-to-end service capability addressing key aspects of a customer's network.

This begins with our Network Economics practice area, where SoftNet examines the network infrastructure from a business perspective and uses the assessment results to deliver a thorough analysis of the customer network and current/future needs. So, whether you are implementing a new system, migrating your services in to a single, homogeneous network, or looking for operational efficiencies, let us help you deploy the right business technology solution for your business success. 
 

Other Recent News from SoftNet

Press Release Source: SoftNet Technology Corp.
Tuesday August 08, 4:00 pm ET

CRANFORD, N.J., Aug. 8, 2006 (PRIMEZONE) -- SoftNet Technology Corp. (OTC BB:STTC.OB - News) (German WK:A0B7RZ) is pleased to announce that as many as 4 upper level managers, officers and Board of Director members purchased shares of SoftNet Technology Corp. in the open market Monday August 7, 2006.

CEO of SoftNet, James M. Farinella, invested $100,000 directly into SoftNet at $.067 purchasing 1,492,537 shares. The CEO invested directly into the Company to support and accelerate the organic growth of SoftNet. Kevin Holt, President of SoftNet bought shares in the market from $.065 to as high as $.0673.

Several of the individuals who purchased shares pointed out that every regional operation of SoftNet showed growth in the second quarter and noted the expansion of business operations to new areas of the United States and internationally. In addition, SoftNet's Small/Medium size business offerings are gaining traction in an untouched market segment and the Company's flexible approach to the Enterprise consulting business is bringing SoftNet a high customer satisfaction rating.

You may read the entire news release HERE

Press Release Source: SoftNet Technology Corp.
Monday August 07, 10:02 am ET

CRANFORD, N.J., Aug. 7, 2006 (PRIMEZONE) -- SoftNet Technology Corp. (OTC BB:STTC.OB - News) (German WKN:A0B7RZ) is pleased to announce that they have entered into several Multifunctional Information Technology and Professional Services Contracts. These Business arrangements range from several months to more than one year in contract duration.

SoftNet recently entered into a new relationship with Verizon that expands STTC's business operations in current locations and new territories including New Jersey, District of Columbia, Texas, Pennsylvania, and New York. The work will primarily consist of IT Consulting Services and Regulatory Compliance. SoftNet also recently entered into a contractual relationship with Transamerica initially in the territories of Arkansas, Texas and Kansas City for IT professional services. EMC Storage also engaged the services of SoftNet in several areas of the United States. Some of these new business arrangements are expected to be expanded upon well into the future.

Lastly, SoftNet expanded on its relationship with Network Appliance in parts of the U.S.A. and Canada. While, no specific numbers are being released at this time, the collection of new business is expected to have a big impact on the overall company in the coming year and beyond. Several of the new contracts are an expansion of pre-existing relationships that have grown and broadened in capacity.

You may read the entire news release HERE
 

Financial Highlights For SoftNet

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